Franchise opportunities

A proven successful business model with a team that works with you.

Our fresh food & renowned coffee is supported by our experience and knowledge in operations, marketing, training, product development and franchising.

Why Soul Origin?

Our Food

Food is the heart and soul of our Business. Daily fresh, fulfilling, and flavourful with no compromises.

Our Franchise Partners

60% of our Franchise Partners are Multi-Site Owners.

Our Values

Inclusive, Human, Reliable, Fresh, Energetic.

Our Training

We are your Coach, Mentor and partner. Franchise Partners complete our comprehensive initial training program with continual support and partnering from the Soul Origin team.

Our Marketing Support

The brand is supported by national campaigns with the ability to leverage to connect with the local community.

Our store formats

Piccolo

The Piccolo model is a smaller format with a refined menu
that requires less team to operate.

These formats are in centres anchored by supermarkets and
fresh food offers.

This model is perfect for someone who is looking to
purchase their first food business and requires the smallest investment of all the Soul Origin store formats.

Traditional

A traditional Soul Origin store based in larger shopping
centres is dependent on high levels of foot traffic.

These stores can be either kiosks or in-line shops and are typically located at the entrance to a food court or a highly visible location in a fresh food precinct.

Bespoke

A bespoke Soul Origin store is a full store format located in a non-traditional location such as hospitals, universities, high street tenancies, or transport hubs (rail stations, airports etc). These stores feature the extended Soul Origin menu.

Our franchise partners

Hao Quach

Co-Founder

Dee

Franchise Owner

Avni

Franchise Owner

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Franchise news

Franchise Business

Soul Origin's nationwide expansion shows impressive growth as they celebrate the opening of their 150th store. Read more

5 Star Rating!

Soul Origin achieves maximum rating on the Australian Franchise Rating Scale™. Read more

Business Franchise ANZ

Food is the heart of Soul Origin's business but their coffee is killer! Read more

Chill out with Iced Blends Made with KITKAT®

When it comes to satisfying your cravings and staying cool, we have got you covered with our delightful and indulgent Iced Blends made with KITKAT®. Read more

Our recruitment process

1

Discovery call

2

Application form

3

Telephone interview

4

Brand review

5

Financial and brand due diligence

6

Face to face meeting

7

Discovery day

8

Business planning and self assessment

9

Final interview

10

Franchise documentation and deposit

11

Training

12

Store opening settlement

FAQs

Can I purchase more than one store?

Yes, we encourage all franchise partners who wish to multi-site, to express their interest and start the Soul Origin multi-site application process. We have many successful multi-site operators in our network and continue to work closely with franchise partners who wish to expand.

How do I apply? How can I find out more information?

Please complete and submit an online enquiry and the Franchising Team will be in contact to discuss your enquiry further. You will then be provided with a Soul Origin information booklet and an application form to complete.

Do I need prior experience in the retail food business? Do I need to hire qualified cooks or chefs to prepare the Soul Origin menu?

You do not need to have any previous retail food business or coffee experience; Soul Origin provides a 6-week training program to all new franchise partners.

A real benefit of being a Soul Origin franchise partner is you don’t need qualified cooks or chefs to prepare the food. The food is all prepared fresh daily, by our franchise partners and in-store team members who have been trained in the back of house kitchen preparation, procedures, food safety and hygiene practices.

Soul Origin does have an expectation that all applicants and incoming franchise partners must have a willingness to learn, a can-do attitude, a positive outlook and a love & belief in the Soul Origin brand, values and products – we can teach you the rest!

As a Soul Origin franchise partner, am I required to work in my store full time?

Soul Origin franchise partners are required to initially work full time in their store for a minimum 6-12 months from the store opening or handover. This is a mandatory requirement for all Soul Origin franchise partners.

We believe through our experience that our more successful stores are where the franchise partner is actively working in store and involved in their store as much as possible.

Will I be able to sell my store in the future?

Yes, your store is yours to sell. Your franchise agreement outlines the requirements for a sale, and the prospective purchaser will need to go through the Soul Origin franchise recruitment and selection process.

How much does it cost to purchase a new Soul Origin franchise?

The initial investment cost does depend on a range of factors, including the store location and size, and the amount of work involved in constructing the store. Please keep in mind that in addition to the initial investment cost, you will also need to budget for working capital, opening stock, and your grand opening promotion.

When purchasing either a new store or an existing store, you will also need to supply a bank guarantee to the landlord at the beginning of a lease term. The bank guarantee is typically calculated at an amount of two to three months’ rent.

How long does the whole process take?

Each applicant’s journey through the franchise recruitment process does depend on the individual’s circumstances and the opportunity you are applying for. On average, our applicants reach the final assessment steps of our recruitment process within 6-11 weeks.

All of our applicants are required to complete their own due diligence on the Soul Origin brand and location you are applying for and demonstrate this knowledge and research throughout the recruitment process.